The snatching of the high end market of asphalt tile is now becoming importt turning point in the low end market. In the long run, the fashion, personality d integration of the future asphalt tiles are inevitable. To seek the deeper structural potential of the products d to dig out the demd for the point to point of the product in the market, which is beneficial to the enterprise to get out of its own innovation road. It is also conducive to the development of the market in a good direction. For the asphalt tile industry, at present, no enterprise c "high, medium d low" market full layout. d the high-end market is like the Pearl of the top of the tower. It is all the powerful enterprises that wt to snatch it. This is not only the embodiment of the strength of the enterprise d brd, but also the performce of the status of the brd identity. The excellent high-end brd c even become the spokesperson of the national image in the world.